ALEXANDRE SIMMLER

SBM Life Science General Manager

At SBM Life Science, we want to reconnect human beings with nature, give gardens and plants an even more important place in our lives, and make living spaces synonymous with well-being. Our entrepreneurial and French family DNA makes us passionate. And thanks to our teams and partners, we believe in the power of innovation and collective intelligence. Together, we find and propose the best solutions, products, and services to accompany consumers throughout the seasons to sow, care for, cultivate, maintain, and embellish all garden forms and protect living spaces. We do this without opposing nature to science or performance to responsibility. On the contrary, we reconcile and bring these elements together. We will never stop trying to innovate together and do everything possible to allow everyone, through simple gestures, to interact with our planet and contribute to maintaining the balance with the greatest respect for species and future generations.

We are united to give nature a bigger space in our lives.

Let’s grow tomorrow together!

1. OUR VISION

United to give nature a bigger space in our lives.

2. OUR VALUES

PASSION, AUTHENTICITY, RESPONSIBILITY, BOLDNESS

3. OUR MISSION

To ease the consumer's daily life by offering them innovative and responsible solutions and services for their plants and living spaces.

Edwin VAN DER HEIJDEN

President North America SBM Life Science

SBM Life Science North America is fully engaged to bring back nature to the center to the heart of our lives. As a key player in the garden care market, his is a responsibility we take very seriously and drives us to continuously raise the bar. Our unique position in the market, both in European and North America regions, enables us to grow partnership in a global scale to offer our clients a full range of products and services for the care of plants and their home protection. We will continue to expand our blue bottle brand, BioAdvanced® in lawn care, as well as nurture and grow our complementary offer NutriOne™ line of high performing fertilizers. We are also striving to become the industry leader in naturals by redefining the category through our NATRIA® brand. NATRIA® offers consumers sustainable solutions that deliver breakthrough performance with alternative formulas that deliver results responsibly. Led by consumers’ evolving needs and a close eye on lawn and garden trends, we collaborate with a global network of innovators and researchers to offer efficient solutions that consumers have come to expect from SBM Life Science.

SBM Life Science North America

Bayer Advanced is now BioAdvanced Science-Based Solutions. It’s the same red shield, on the same blue bottles and bags, with the same formulations you already know and trust. The only thing that’s new is the name.
You can expect the same cutting-edge, best-in class science-based solutions we’re known for. Utilizing the knowledge and expertise of a global network of innovators, collaborators, researchers and scientists, our team of Blue Bottle professionals we will continue to raise the bar, developing industry firsts that give you new ways to fertilize and protect your lawns, kill weeds, grow plants, control insects and diseases, and protect your homes.

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NATRIA is a full product line of naturally-derived products and will continue to be offered as a stand-alone brand. The NATRIA products offer a non-synthetic solution to manage pests, weeds and diseases. Many NATRIA products are certified For Organic Gardening, and they are all easy to use. Most importantly, NATRIA bridges the efficacy gap – delivering fast, effective results.

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NutriOne™ is an innovative new plant food with a proprietary formulation that helps grow bigger blooms, greener foliage and stronger roots.

NutriOne™feeds flowers, vegetables, houseplants and ornamentals. An all-in-one solution reduces the need for multiple SKUs.

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ALEXANDRE SIMMLER

SBM Life Science General Manager

1. OUR VISION

2. OUR VALUES

PASSION, AUTHENTICITY, RESPONSIBILITY, BOLDNESS

3. OUR MISSION

Edwin VAN DER HEIJDEN

President North America SBM Life Science

SBM Life Science North America

SBM LIFE SCIENCE EN FRANCE